Jerry just jumped off your feed and onto one of Los Angeles’s busiest corridors. The first billboard is now live on Ventura Boulevard in Woodland Hills (21614 Ventura Blvd, 91364), broadcasting the turtle to rush-hour traffic, neighborhood regulars, and a steady stream of studio commuters.
The placement is no accident. Just down the road sits Hidden Hills, home turf to the Kardashians and other household names, while the new LA Rams training facility site is only a few lights away.
Calabasas and its cluster of celebrity estates are right next door, and Malibu Beach is a quick 15-minute drive west. In other words, hundreds of celebrities, athletes, executives, and industry power players move through this radius every day.
Put a bold, consistent design into that mix and you don’t just get impressions, you spark searches, screenshots, and DMs.
This out-of-home push arrives as Jerry readies for major access catalysts, giving newcomers a simple journey: see the brand IRL → search “Jerry the Turtle” → find the ticker and buy on an exchange. It’s the awareness-to-on-ramp loop that turns curiosity into community.
Huge appreciation to Alexander, the community whale who spearheaded and funded the rollout—proof that Jerry’s grassroots engine is very real. If you’re local, swing by, grab a photo or short clip, and post it with your favorite Jerry tag. Prime filming windows are golden hour and after dusk (the board pops against the evening sky).
Share it. Tag it. The eyes of LA, and everyone who watches LA, are on Ventura Boulevard.
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